Boots
Botanics Packaging.
Packaging range designed for on-shelf appeal in Boots pharmacy across over 40 products. The background image is a Strelitzia flower x-ray. It visually communicates the relationship between scientific research and natural ingredients. This idea underpins the range. Branding is consistent across multiple formats, surface materials, print techniques and sizes.
Time Delay packaging.
A skin care treatment range designed and implemented for Boots pharmacy. Using bold colour and foiling for instant shelf-appeal. I amplified these clean and modern designs across the collection.
Sun, Swim & Gym packaging.
A hair care range design developed for Boots pharmacy. This collection targets the fitness market. Italicised type gives a sense of movement. Use of vibrant colour and clear packaging suggest fresh air and clean water.
